To support the continued growth of the AMCS business, we currently have a requirement for a (Field Marketing Specialist UK and Ireland). This role will be based out of our Global HQ in Limerick (Fully onsite or Hybrid)
We are looking for a hands-on B2B Field Marketing Specialist who can generate sales leads from customers and new business for our UK& Irish team. The successful candidate will own the UK and Irish markets and will use all aspects of the marketing mix to increase our demand generation, reputation, and industry profile in the region and will report into the Team lead Field Marketing EMEA.
You will be responsible for the UK and Irish marketing strategy and results. As such you will fully manage integrated campaigns within budget, track performance of the campaign against targets and provide regular reporting to the Team Lead. You must be comfortable with email-marketing, marketing automation, webinars, digital marketing, and social media together with trade show and conference operations. You will be supported by a global network of marketing professionals providing campaign strategy support, brand, content, digital, and design services. You will work closely with sales, consulting, external agencies and service providers and any other stakeholders in the UK and Irish markets.
You should have at least 3 years B2B marketing experience focused on lead generation campaign delivery, preferably in the software or technology sectors. The successful candidate will play a major role in achieving our ambitious customer acquisition and revenue growth objectives.
Responsibilities
Establish territory marketing plans and go-to-market strategies
Develop and execute lead generation campaigns using direct, digital and event tactics
Build and manage target prospect data, CRM, reporting and analysis to company standards
Deliver marketing qualified leads to agreed targets to meet UK and IE business objectives
Manage online and offline events including webinars, seminars, and trade shows
Localize brand content on the website, create texts for various cross-channel campaigns (texts, mailings, presentations etc.)
Build our UK and IE reputation via trade, social and vertical media
Work closely with the UK and IE sales team, management, consulting, external agencies, and service providers.
Work with the global marketing team to adapt initiatives to the UK and IE market
Measure, report and analyze demand generation projects and performance
Requirements
Proven B2B marketing experience, preferably in software or technology
Demonstrable email, digital and events experience
Proven experience implementing marketing automation campaigns in Pardot
Experience working with social media as sales/marketing tools
Excellent verbal and written communications skills in English.
Degree level education or qualifications
Who we are?
AMCS is Ireland’s largest indigenous software company. We are a market leader in the environmental service industry. AMCS employs over 1300+ people across 12 countries. We are Headquartered in Limerick, Ireland and have offices in North America, Europe, Asia, and Australia.
What we do?
We deliver enterprise cloud-based solutions worldwide. AMCS supports over 2,650 customers across 22 countries. Our team is at the cutting edge of technology and innovation. We help our customers to reach a more sustainable future through reducing their carbon footprint and to work in a more environmentally conscious way.
What are some of the benefits of working at AMCS?
Generous remuneration package
Interactive employee training and onboarding
Full Health Insurance
Pension
Life Assurance (x4 times your annual salary)
25 days holidays
Free onsite parking
Work in an environment that is truly collaborative, innovative, and supportive.
Have a clear pathway for your progression
Amazing colleagues to learn from and enjoy company sport and social outings, parties, and events
Make an impact and be part of digital ways to a cleaner world.
Your AMCS story begins here... check out what some of our employees have to say!